Eloise Tweeten, Founder & Advisor

Eloise launched Tweeten Eldercare Advisors in late 2007 and still loves to meet with clients in person and find the best fit to match their needs. A “perfect storm” of life experiences navigating care options for her own loved ones led her to do this fulfilling work with seniors and their families. Her father, a fiercely independent family practice physician in Wisconsin, and a frail aunt in Tucson taught her much about the challenges of aging. Both lived to age 96!

Eloise and her team take a personalized approach to help navigate the assisted living process. One size doesn't fit all!  Her experiences as a human resources executive and operations manager have helped her recognize well-operated facilities with caring, well-trained employees. 

“The knowledge, style and talent that Eloise demonstrated for working with our family was top notch.  You took my very complicated placement challenges and worked with me very productively and sensitively”

—Dianne S., Santa Rosa, CA

Joe Hansen, Sonoma County Advisor

Joe is the newest member of our team, but has been a senior industry professional in Sonoma County for the past 20 years. He first operated a 14 bed care home for many years, where he lived onsite with his wife Monica and dog Buddy, and had an impeccable record with state licensing. Joe also worked as the administrator of a memory care community and knows State regulations well. His prior experience was in retail management.

If you asked his mom, she would say that Joseph always gravitated to the eldest people in a room.  He has a love and curiosity for the elderly and their stories, and would attentively listen and learn.  That attribute has carried through Joe’s work life, where his love and respect for seniors brought him into this industry. He has thrived personally by helping so many!

Everyone was so supportive and professional.  No one ever gave up on us no matter how many houses we went to see...having an experienced, knowledgeable person about the many mysteries of finding a good, safe place helped with the anxiety of the task.”

—Elizabeth W., Boonville, CA

Nicole Ruggeri, Client Services

Nicole is likely to be your first point of contact with Tweeten Eldercare Advisors. She conducts initial phone interviews with callers, gathering the most relevant information about care needs, social needs, geographic parameters, medical needs, and cost constraints. You may just need a referral to in-home care agencies, or to other community resources, in which case she can provide this information directly. She will also schedule an in-person appointment with one of our advisors to gather more in-depth information that will help us identify the best options for your unique situation, and follow up with families after placement to ensure satisfaction with the care provided.  Nicole’s background encompasses 20 years in healthcare including customer service, administration, medical assistant, and medical assistant instructor before joining our team.

Ann Peronetto, Marin County Advisor

Ann Peronetto is a compassionate and committed healthcare professional who has worked in Marin County for over 30 years. Before joining our team, she had worked primarily in Hospice Care in Clinical Leadership roles. She has also worked as a Case Manager providing support for patients with spinal cord and traumatic brain injuries. Ann thoroughly enjoys being engaged with her Community and especially being of service to individuals who are in need of finding personalized resources and care. In her free time, Ann enjoys spending time with her family and her pets, and enjoying the many hiking trails that Marin has to offer.  

Linda Conner, Facility Services

Linda supports the rest of our TEAm by regularly updating information on independent and licensed facilities throughout the North Bay. She gathers information about assisted and independent living communities, as well as licensed care homes, that includes availability, resident demographics, and ability to care for specific resident needs. She records which communities can and cannot accommodate needs such as dementia, skilled services (e.g. injections), hospice, etc. She also monitors licensing reports and schedules client tours with our advisors. Linda is our longest-standing TEAm member, since 2018.